My Experience
Marketing Strategy Manager
- Lead multi-channel marketing initiatives across LinkedIn, YouTube, and email, increasing brand visibility and engagement.
- Drive project management for marketing campaigns, ensuring timely and successful execution.
- Manage the marketing team, aligning efforts with strategic goals to consistently exceed KPIs.
- Plan and execute high-impact campaigns, webinars, and events with clear strategic direction and measurable outcomes.
- Track analytics and trends with the purpose of taking data-backed actions.
- Ensure consistency and excellence across all marketing outputs through strong quality control and brand alignment.
Social Media Strategy & Community Manager
- Managing and strategising sales through LinkedIn following a result-driven approach, leading to record sales from the past 2 years that the company has had, which was £52,000 in revenue.
- Establishing and outlining the LinkedIn strategy, leading to 31,818 followers.
- Executing outreach and engagement tasks on LinkedIn, leading to 1.2 million impressions since the 1st of September 2024.
- Project management of webinars which have brought in £10,000 of revenue on average for each webinar.
- Learnt about deeper privacy concepts to assist the company's clients more effectively and understand the company's ideal customer profile.
Social Media Strategy Manager
- Managed the Social Media Specialist, Revenue Ops, LinkedIn and webinar strategies and marketing operations.
- Conducted interviews and held a key role in the hiring process for the Social Media Specialist.
- Tracked and analysed LinkedIn statistics to summarise analytics and take data-based action and decisions.
- Facilitated streamlining marketing operations and tracking systems, increasing the effectiveness of the company's efforts and revenue.
- Provided marketing solutions which are based on research and analysis to keep the company progressing and improving.
Social Media Strategist
- Created and outlined the LinkedIn and webinar strategies to boost revenue and awareness.
- Planned and delivered webinars, which have produced £10,000 of revenue on average for each webinar.
- Built the community on LinkedIn through outreach and engagement to result in more qualified leads.
- Gained a deeper understanding of how to create a social media strategy and track key KPIs.
Social Media and Community Manager
- Managed the LinkedIn account and grew the community from 14,194 to 17,740 followers during this period.
- Engaged and nurtured the clients to ensure fulfilment and access to resources to boost the client's career growth.
- Crafted compelling copy for LinkedIn and Facebook to broaden awareness and views.
- Played a pivotal role in the company hitting record monthly revenue of £50,000 through LinkedIn.
- In-depth learning into key concepts of Data Protection and Privacy.
Copywriter
- Wrote LinkedIn copy for clients to improve reach with ideal clients leading to an increase in leads.
- Monthly LinkedIn recaps to oversee statistics to build awareness of performance and to adapt strategies.
- Conducted in-depth research for clients to provide awareness resulting in effective action.
Marketing Executive
- Supervised client's LinkedIn accounts to gain new leads and build relationships with potential clients.
- Implemented outreach and engagement strategies on LinkedIn to attract leads for the clients.
- Strengthened teamwork skills.